모바일 광고 시장의 현주소를 파악하실 수 있는 곳, InMobi 인사이트 페이지에 오신 것을 환영합니다. InMobi는 200개국에 걸친 광고 네트워크를 통해 수집된 데이터와 사용자들의 설문조사 답변을 토대로 시장 현황을 알려드립니다.
귀하만의 인포그래픽을 만들어보시고, 국가간의 네트워크 수치를 비교해보시거나 최신 보고서를 다운로드 받으세요.
Netflix has seen huge success from the Korean drama "Squid Game." Premiering worldwide in late September, Netflix reports an estimate of 142 million global viewers tuned into the dystopian show…
As we head into the busiest time of the year for retailers in the U.S., what are the biggest retail mobile app trends? With brands and retailers increasingly pushing consumers to download…
Historically, the period from Thanksgiving to Cyber Monday, also sometimes known as Cyber Five, was the busiest part of the U.S. holiday shopping season. Will that be the case again…
In the United States, what does the average mobile user experience look like? In particular, we wanted to see what Americans thought about their mobile carriers, since the telco…
What do consumers across the U.S. have to say about privacy, mobile advertising and data collection? Issues around how personal data is used and by whom have been making headlines…
What will be the biggest holiday shopping trends this year? How will consumers shop during the 2021 holiday season and what will they be looking for? And how will holiday sales compare…
M-commerce is set to be bigger than ever before this holiday season, with consumers continuing to use their mobile devices to shop this year. In 2021, eMarketer predicts that m-commerce will grow…
Back in May, we found that Americans were already shopping in person. At that point in time, vaccination rates were on the rise in the U.S. and many states had begun to ease restrictions first put…
For a closer look at what consumers in the United States want from their mobile telco phone service providers, we recently polled over 600 Americans in July using InMobi Pulse, InMobi’s mobile…
For retail customer insights in the specialty retail space (think home improvement, pet care, etc.), we turned to the data. Specifically, using InMobi’s real-time mobile…
For most of the last century, department stores such as Sears and big box retail outlets like Target and Walmart have dominated the retail store landscape in the United…
By the end of April 2021, Apple officially released iOS 14.5 and thus began enforcing its AppTrackingTransparency (ATT) framework. While this was big news in the programmatic ad tech space, how…
As we noted in a recent blog post, many Americans are already shopping in person. But how are consumers in the U.S. learning about and browsing for new products? To answer this question,…
With students expected to finally be back in classrooms this upcoming school year after over a year of distance learning, what will the main back-to-school shopping trends be…
In the United States, many consumers are ready to again leave their homes and get back into their old routines. But does this gradual reopening also include retail? To find out whether consumers…
Amazon Prime Day, Amazon’s annual shopping and deals-focused retail sales event, will occur on June 21 and 22, Amazon recently announced, earlier than it’s been held in the past. Amazon…
Early June sees the convergence of two major events: Father’s Day and high school and college graduation ceremonies. For retailers, what will “Dads and Grads” shopping look like in 2021?…
For an in-depth look at the rise of mobile gaming in the United States, be sure to download your copy of our latest eBook, The Curious Case of Mobile Gaming. Download eBook…
In a year which, for many people, Mother’s Day will be celebrated virtually, what will be the biggest Mother’s Day shopping trends of 2021? How do Americans plan to…
There are now dozens of popular video streaming and on-demand video services, but who are these streaming services users? What video content options do they know about…
© 2021 InMobi
